Self-hosted software and utilities judged on whether they earn their maintenance — analytics, rank tracking, and the tooling that surrounds a content site.
A static site looks like it needs no backup because the files are reproducible. The reproducible part is true and incomplete — the things you cannot rebuild from source are the DNS zone, the platform configuration, and the secrets, and all three live only in a dashboard.
Sep 23, 2026A link checker that reports 40 failures a run gets disabled within a month. The difference between a useful check and an ignored one is entirely about which status codes you accept and where the check runs — and one documented caveat about scheduled workflows will silently turn your check off.
Sep 23, 202697% of published llms.txt files received zero requests in a single month — not few, none. Most guides also still describe the v1 spec. Here is v2, what Google actually said, and a live test of the Link header on Cloudflare Pages.
Sep 23, 2026Before analytics JavaScript there were logs, and logs still have one advantage: they cannot be blocked. Here is the combined log format field by field, the documented two-step method for verifying a crawler's identity, and why one popular analytics product is not a log tool at all.
Sep 23, 2026Sitemaps are the most consistently misunderstood artefact in SEO. They are for discovery, not ranking; Google ignores two of the three optional fields entirely; and the one field it does use has a documented condition attached. Here is what the specifications actually say.
Sep 23, 2026